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360° Advanced Safety Experience 2013

Grafisk design - Identitetsdesign

360° Advanced Safety Experience 2013 event is designed to give media the opportunity to test and evaluate safety and support technologies that are included in the upcoming Scalable Product Architecture.

By offering journalists the overall picture, emphasized by a palette of six new technologies, we strengthen Volvo Car Group’s possibility to maintain a leading position within detection, auto braking and automated driving.

The 360° expression is used to illustrate how the present and upcoming safety and support systems are able to monitor the traffic environment all around your Volvo. This ’all-seeing’ ability enhances safety and facilitates your day-to-day driving with smart functionality.

The human can only look at one direction at the time. 
So it’s good to know that your Volvo covers your back – and all other angles as well.


Michael Stoos, Art Director
Peter Gobom, Grafisk formgivare
Vingaland, Animationer
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